More than Corporate Headshots: Full Service Business Photography
Many companies need more than just corporate headshots of their team—they need updated team shots, new office photos, marketing stock photography, and others. Site Strategics is a client I have been working with for a while, and I have supplied the full service of business photography for their needs.
Site Strategics builds websites and provides other marketing services. Their brand is fun, smart, technology-savvy business people. Since moving to their new office downtown, they needed a whole slew of updated team photos, individual portraits and stock photos.
We started with their group picture at their new location, then we moved on to headshots for each team member. For corporate headshots I usually find one or two good backdrops in an office and shoot everyone on these. However, their office is especially colorful and interesting. It was their desire to showcase their cool space on their website as well, and I suggested we combine the the two goals. So, I photographed every team member in a different location to highlight their office in the background.
They are a hip young group and have a lot of fun in their office. While they were chatting with each other and joking around, I was able to capture genuine laughs and smiles.
Recently they built a media studio in their office to help clients who need videos or podcasts for their marketing. They also record their own podcast called “Edge of the Web”. The studio has a lot of cool technology and capabilities, and they wanted to market it on their website. They needed stock photos of the studio itself, people recording in the studio, and the variety of video and audio equipment.
For the stock photos, I had the license to be creative, finding the best angles and subjects for what was going to be their own stock library of images. Instead of going in with a preconceived idea for what media studio photos should look like, I focused on the environment and objects unique to their space—their microphones, cameras, sound equipment, dials, levers and lights—noticing the details and how their studio worked. A stock library will look different for each client; sometimes a few photos of something very specific are needed, while other times call for a bulk of photos with a good amount of variety. For Site Strategics’ studio I ended up taking 50 images because they had so much to work with.
Each time I work for Site Strategics, I keep in mind that their photographs need to have the same feel. I make sure to light them similarly with light modifiers, using almost identical camera settings, and review previous photos so they all look consistent even though backdrops and ambient lighting are different.
I really enjoy my working relationship with Site Strategics. They are great people to be around, and knowing them allows me to capture their personalities through the lens. I also know their brand, and can create the right picture for their message. Site Strategics finds having a business photography partner instrumental to their work as well. They simply have to reach out to me for any of their image needs. Jason Fletcher of Site Strategics took the time to describe what they liked about the process. “We chose Paul for his expertise as several members of our staff had worked with him before. Based on their glowing reviews, we trusted him to help make our website and other assets more professional with his photography. The pictures came out great and it was a lot of fun to work with him!”
Please contact me here for your business photography needs, whether it is portraits, professional headshots, group photos, or unique brand photography.
